New trends in daily hashtags: every marketer should keep this list handy
Daily hashtags are always trending. If you incorporate them in your regular post, your brand will get more visibility by boosting post reach and engagement. Hootsuite has recently revealed new trends in daily hashtags. Let’s have a look at them.
You should keep the chart handy to use it as a great source of content inspiration. These hashtags may boost your brand’s reach and engagement on social media, but you need to install creative ideas to make your posts contextual and relevant to the hashtag you are choosing. I have jotted down a few ideas below — have a look.
Here are some unspoken rules of using the daily hashtags
a) Hashtag with “Motivation”, “thoughts”:
It gets the people going! Let people go with the thought-provoking content. In case you want to do a salesy post with such a hashtag try showing your audience how your offering can help. You can use this type of hashtag to highlight milestones your business has achieved, or a new trend audience of your industry should embark on.
b) Hashtag with “mood”, “feel”, “Vibes”:
You can show your followers the emotional side of your business; it is an opportunity for you to show the human side of your brand. Brands can tap into the pure joy of 5 PM on a Friday by using this hashtag. Be creative and get in your brand’s feelings.
c) Hashtag with “Transformation”:
This type of hashtag talks about transformation in a human’s life or health. You can hijack it to show off how far your brand has come to transform its customers’ lives.
d) Hashtag with the mention of any lifestyle element (Travel, Night, Therapy, Wine, Women crush, Food, Breakfast, animal etc:
If you’re a travel or hospitality company, it’s a great hashtag to attract new clientele as well as delight existing customers. If you are a lifestyle or FMCG brand You can plan for story-driven user-generated content to make your audience feel that they are enjoying their moment at present.
e) Hashtag with “Throwback”:
Using “Throwback” is a very common practice on social media especially when users recollect the nostalgia. What about the brand? Any brand can highlight its customer service by posting how far it has come to delight its customers. If your brand has changed its logo or imagery style or product design, you can include the in the throwback content. It is a very light-hearted and humanized way of saying “how brand values its old strengths.
f) Hashtag with “Future”:
Any hashtag with “Future” is usually used by social and environmental activists. You can use this hashtag if your brand or product has anything that touches on environmentalism. Else you can be extra creative to show how your brand can empower the future of its audience.
